A greater aspect ratio could result in the image being cut off in feeds. Pinterest recommends a 2:3 aspect ratio or 1000×1500 pixels. Here’s what this means and why it’s important.

Static Pinterest Ad SpecsĪ static ad is a featured image resembling a Static Pin.įor the Static Pin ad format, here are the recommended specs: Here’s how to make sure your Pinterest ads are up to code. This will help you take up as much ad or screen space as possible to showcase your products. It’s essential to have the correct ad specs to ensure you’re not missing some key real estate that could be used to showcase your brand or offerings. This slip-up can also result in loss of ad dollars, time, and consumer trust. Visual elements are an important part of communicating any message, as 80% of people remember what they see, compared to the mere 10% that remember what they hear and 20% that remember what they read. If these images are pixelated or oddly cropped because they’re the wrong size for the platform, the message won’t land. Your ads need to use the right file size and format so they can be seen by your target audience. Join our Newsletter Why Pinterest Ad Specs are Important If your ads aren’t following Pinterest’s guidelines, you’re wasting spend. To unlock the potential benefits of Pinterest ads, your ads need to have the right Pinterest ad specs. Thanks to a rising number of people using Pinterest for product discovery, the platform has greatly improved its advertising capabilities. Because of this, it’s an excellent avenue for companies hoping to expand their paid social media campaigns. Pinterest is a powerful social media platform with approximately 478 million active users each month.

Pinterest video ads